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12/19/2022
16 : 24

Dec. 19 - Tracking every ad of Super Bowl LVII | NYX brings makeup to Roblox’s iHeartLand

NYX launches new makeup collection on Roblox; Social media ad spend vulnerable as trust declines further, survey finds; What this year's World Cup says about marketing amid political strife View
12/16/2022
9 : 24

Dec. 14 - Doritos opens ghost kitchen | White Claw is on the case with ‘Knives Out’ game

White Claw partners with Netflix for murder mystery game; Coca-Cola promotes sustainability advances with 'Recycled Records'; Casey's to enter the retail media game in early 2023 View
12/16/2022
9 : 4

Dec. 15 - Skyy Vodka funds nuptials in support of marriage equality | Inside Logitech’s BeReal strategy

Why Logitech added BeReal to its holiday marketing plans; Hyundai sponsors live celebrity game show on Twitch; Albertsons turns to the metaverse View online | Signup | Forward Marketing Dive Daily Dive
12/13/2022
17 : 14

Dec. 13 - Ad diversity slides | P&G’s Downy builds Super Bowl hype

Downy Unstopables recruits masked celebrity for build up to Super Bowl; Ethical AI use, product placement become bigger CMO priorities, Gartner says; 9 campaigns that boosted the mood in 2022; Agencies
12/12/2022
15 : 54

Dec. 12 - 9 campaigns that rose above in 2022 | Starbucks NFT rewards arrive in beta

Starbucks ties NFTs to loyalty program in beta launch; Amazon rolls out TikTok-like shopping feature; Doritos launches #NameThatTriangle social media contest; Campaign Trail: Duracell swaps product
12/10/2022
18 : 24

Weekender: Amazon rolls out TikTok-like shopping feature

Signup | Forward Marketing Dive Weekender Dec.​ 10,​ 2022 | A roundup of this week's most read stories T-Mobile for Business BROUGHT TO YOU BY — T-Mobile for Business Learn about 5Gs impact on
12/9/2022
16 : 14

Dec. 9 - Disney+‘s ad- supported plan | Duracell powers nostalgia

Campaign Trail: Duracell swaps product focus for emotionally led holiday ads; Captain Morgan creates larger-than-life statues of NFL superfans; Avocados from Mexico returns to Super Bowl with 'good
12/8/2022
16 : 24

Dec. 8 - Coke streams holiday shorts on Amazon Prime | McCormick brings spice to Decentraland

McCormick spices up the metaverse with Decentraland experience; Lord & Taylor is latest to set up retail media network; Female CMOs are building some of fintech's fastest-growing brands;
12/7/2022
16 : 14

Dec. 7 - Heineken finds success with attention-based metrics | GE’S NYT takeover

GE is sole sponsor of NY Times print edition for a day; Adidas, Snapchat partner for exclusive Bitmoji Fashion Drop View online | Signup | Forward Marketing Dive Daily Dive Dec.​ 7,​ 2022 | Today's
12/6/2022
16 : 24

Dec. 6 - Gartner predicts grim 2023 for CMOs | Miller High Life honors a holiday classic

Miller High Life unveils leg lamp beer tower inspired by 'A Christmas Story'; Los Angeles Rams kicks off live in-venue AR app sponsored by SoFi; Ad revenue forecast shrinks for 2023 amid
12/5/2022
16 : 44

Dec. 5 - Keurig Dr Pepper battles controversy | Hotels lean on first-party data for revenue gains

Hotel brands boost revenue after harnessing first-party data, report finds; Disney Advertising enhances clean room capabilities with VideoAmp partnership; An industry in motion: the greatest forces
12/3/2022
18 : 14

Weekender: HelloFresh caters to ‘Elf’ fans with meal kits serving Buddy’s signature dish

Signup | Forward Marketing Dive Weekender Dec.​ 3,​ 2022 | A roundup of this week's most read stories T-Mobile for Business BROUGHT TO YOU BY — T-Mobile for Business Learn about 5Gs impact on
12/2/2022
16 : 34

Dec. 2 - YouTube’s best performing ads | AWS Clean Rooms to rollout next year

Amazon attempts to simplify data clean rooms with AWS tools; An industry in motion: the greatest forces shaping marketing in 2022; New Balance unites Snap's AR, voice tech to offer gifting advice
12/1/2022
16 : 34

Dec. 1 - Pepsi promotes ‘dirty soda’ with Lindsay Lohan | Burger King airdrops free Whoppers

Burger King airdrops codes for free whoppers in Times Square; NFL expands Fortnite presence with sponsor Visa; Behind the making of 7-Eleven's retail media network — and what c-store operators can
11/30/2022
16 : 34

Nov. 30 - Coke taps new North America marketing lead | Crown Royal’s purpose-driven digital collectible

Crown Royal's digital collectible sends care packages to troops; Nerf launches into NIL marketing, AI imaging with social content; Kids Foot Locker opens House of Play Roblox experience View online
11/29/2022
16 : 44

Nov. 29 - HelloFresh delivers an ‘Elf’ classic | Taco Bell celebrates soccer culture

Taco Bell embraces soccer, Latin culture in new ad; Corona turns iconic holiday ad into virtual Tannenpalm Tree Lot; Advertisers flock to new awards show honoring African-American talent; As seen on: 6
11/28/2022
16 : 44

Nov. 28 - Duracell powers nostalgia for holiday campaign | Black Friday’s winners and losers

Winners and losers of Black Friday 2022; Live shopping comes to select NYC holiday window displays; As seen on: 6 ways marketers evolved product placement strategy this year View online | Signup |
11/26/2022
18 : 14

Weekender: Hitting rewind: 7 pieces of nostalgic marketing that helped consumers unplug

Signup | Forward Marketing Dive Weekender Nov.​ 26,​ 2022 | A roundup of this week's most read stories T-Mobile for Business BROUGHT TO YOU BY — T-Mobile for Business Learn about 5Gs impact on
11/23/2022
16 : 44

Nov. 23 - Macy’s Thanksgiving metaverse return | October ad spend shows signs of promise

Ad spending decline begins to slow, report finds; Disney and Snapchat partner for AR lens ahead of latest 'Avatar' release; The holiday clues in October retail sales View online | Signup |
11/22/2022
16 : 24

Nov. 22 - 5 brands raise the dead for ‘The Walking Dead’ finale |Frito-Lay, PepsiCo Beverages share holiday spirit

PepsiCo bridges snacks and beverages for shared holiday ad; Honda targets Asian Americans with CR-V ads in multiple languages; IPG Mediabrands boosts data around carbon footprint of digital ads;